18 Jul, 2019
Cybersecurity DevOps workshop
NXT and EY ran a digital security workshop hosted by EY's Cybersecurity team to share best practise from the development community on security and share exploitation fixes.
As the digital landscape evolves, managing web content efficiently is crucial for businesses seeking to establish a robust online presence.
Content Management Systems (CMS) play a pivotal role in this process and among the myriad of options available, Umbraco CMS stands out as a versatile and powerful choice...."The Friendly CMS". In this blog post, we'll explore some of the best use cases for Umbraco CMS and how it can support your business. If you want to read more - check out our Why use Umbraco Content Management System page.
Flexible content publishing
One of the primary strengths of Umbraco CMS is its flexibility in content management. It allows businesses to create, edit, and organise content seamlessly. Whether it's text, images, videos, or other multimedia elements, Umbraco provides an intuitive interface that empowers even non-technical users to manage and update content effortlessly. This flexibility is particularly beneficial for businesses that frequently update their websites with fresh and engaging content. In recent versions of Umbraco 9 - 12 , NXT have been focussing on using the Umbraco "block-builder" as part of this flexible approach to web content management.
Scalability
As businesses expand, their online presence must grow accordingly. Umbraco CMS is designed with scalability in mind, making it an ideal choice for growing enterprises. Umbraco can scale with your business needs. Its modular architecture allows for easy integration of additional features and functionalities, ensuring that your website remains robust and responsive as your business evolves. NXT have adapted various versions of this CMS to include multi-domain integrations or multi-layer applications with intranet or client management zones, all built within the same single CMS framework.
Customisation for you brand
Maintaining brand consistency across various digital touchpoints is crucial for building a strong brand identity. Umbraco CMS offers extensive customisation options, allowing businesses to tailor their websites to align perfectly with their brand guidelines. From colour schemes and font family styles to layout and design UX elements, Umbraco enables businesses to create a unique and consistent brand experience for their audience through a simple to manage UI for all levels of editor. You don't need to be an expert in HTML to publish beautifully laid out website pages.
E-commerce capabilities
For businesses engaged in e-commerce, Umbraco CMS provides a solid foundation for building and managing online stores. Typically managed via Umbraco plugins such as Vendr which is now called "Umbraco Commerce" . Its e-commerce capabilities facilitate the creation of product catalogues, secure payment gateways, and seamless shopping experiences for customers with powerful data analytics. This means that you can have the enterprise level content management with secure e-Commerce solution all built together reducing costs.
Multilingual support
Our clients work globally and may often need to communicate with audiences in multiple languages. Umbraco CMS supports multilingual content really well, enabling businesses to create and manage content in different languages efficiently through one main interface. This feature is invaluable for companies with an international presence, helping them reach diverse audiences and tailor their messaging to specific regions.
SEO-Friendly structure
Umbraco is designed with search engine optimisation (SEO) in mind. Its clean and semantic markup, along with customisable URL structures, makes it easier for search engines to index and rank content. Businesses can optimise metadata, headings, and other on-page elements directly within the CMS, ensuring that their websites are well-positioned in search engine results. This SEO-friendly approach contributes to increased visibility and organic traffic for businesses. We typically scope these sorts of requirements in our project discovery phase when strategising digital projects.
Workflow and Collaboration
Collaboration is essential for creating and managing content effectively. Umbraco CMS provides robust workflow features that enable teams to collaborate seamlessly. Content approval processes, version control, and role-based access control ensure that only authorised individuals can make changes to the website. This is particularly beneficial for large organisations with distributed teams working on content creation and updates.
Community and Support
Umbraco boasts a vibrant and active community of developers, designers, and users such as NXT Digital Solutions. This .NET development community-driven approach, means that businesses using Umbraco have access to a wealth of knowledge, resources, and third-party extensions. The support ecosystem around Umbraco ensures that businesses can find solutions to challenges quickly and stay abreast of the latest developments in the CMS landscape.
Integration with Third-Party Tools
Many businesses rely on a variety of tools and services for different aspects of their operations. Umbraco CMS supports seamless integration with third-party applications and services, including CRMs, marketing automation platforms, analytics tools, and more. This capability enhances the overall efficiency of business processes by allowing for a unified digital ecosystem where data can flow seamlessly between different systems. NXT's track record include but not limited to solutions such as; Hubspot, Mailchimp, Salesforce and Dynamics integration with Umbraco CMS.
Compliance and Security
Security and compliance are non-negotiable aspects of managing digital content, especially when dealing with sensitive information. NXT Digital Solutions are a certified Cyber Essentials agency and one of the main reasons we love Umbraco is because they prioritise security. The solution offers features such as role-based access control, data encryption, and regular security updates - see here. Additionally, Umbraco can be configured to comply with industry-specific regulations, providing businesses with peace of mind when it comes to data protection and regulatory compliance.
Conclusion
In conclusion, Umbraco CMS emerges as a versatile and powerful solution for businesses looking to enhance their online presence and streamline content management. Its flexibility, scalability, customisation options, and support for various use cases make it a valuable asset for businesses across industries. Whether you're a small startup, a growing enterprise, or an established corporation, Umbraco CMS has the features and capabilities to meet your specific needs and contribute to the success of your digital initiatives. For further reviews and feedback of the CMS check out the G2 reviews or view the Umbraco CMS video here.
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